Since this emotional split Manning has been nothing short of a amazing, setting records early in the 2013 season. He also has his Broncos at a fantastic 6-0 and on top of the NFL world. So why would anyone ever want to make comments that take shots at his ability or playing career.
Jim Irsay, Colts owner and Peyton's former boss decided to take a shot. On twitter, Irsay decided to downplay Manning's accomplishments and even said his one Superbowl with the team was not enough for the money they were paying him. This is a mistake for two large reasons. The first, is that no front office executive in the NFL should ever make comments that may be considered "taking shots" at a player. This is a show of insecurity and need for attention. No one cares what owners have to say unless they say something that makes themselves look bad. This league is about the players and any "fight" between a player and front office member will always be looked at as the loser. The other reason this was a dumb decision, is Peyton Manning is the unofficial "Golden Boy" of the league. Manning is the best player, best interviewer, and overall best everything on and off the field. Manning has always carried himself in a positive way and anyone who decides to sling mud in his direction is not making a smart decision.
So what can Irsay do to save face? Well it will not be easy to come back from this, but the first thing he must do, which he has no control over, is get a win in Sunday's game. This will at least take some of the heat off of him. Also, he needs Luck to continue to improve, even make a deep run in the playoffs this will make fans forget about Manning, at least momentarily, and in turn forget about Irsay's comments.
Another thing Irsay can do is give an apology for his comments and then disappear. As an owner, he should not be in the news, and after his apology he needs to shut his mouth and step out of the media's eye. It will take awhile, but eventually it will blow over. However, what I fear is, that like most owners with egos the size of the stadium the reside in, is that he will find it impossible to disappear.